Evolve for B2B
unlocking the benefits of composable commerce
Huge product catalogues, lean systems, high order line items; one can argue that B2B eCommerce is even harder than B2C. The benefits of composable commerce are a real gamechanger for retailers in B2B, and research shows a big shift in investment in this direction. Our customers use Evolve as a key puzzle piece in this transformation.
what Evolve offers B2B retailers
faster time to market
Go live in as little as 12 weeks, reducing both implementation costs and impact on operations.
reduced technical complexity
Move towards a lean platform stack with low Total Cost of Ownership(TCO), and increase the speed of innovation by at least 20%.
built-in B2B best practices
Start with the full pre-built critical purchase path including B2B specific use cases like account management and customer specific pricing.
Source: Commercetools Research83% of B2B leaders have increasing their digital investments in 2024 compared to 2023. By 2025, 50% of large purchases will be processed through digital sales channels, underscoring the urgency for businesses to establish robust eCommerce capabilities.
don’t re-invent the wheel. Evolve provides all these standards out of the box
the benefits of composable
As shown by research by Commercetools, B2B digital commerce is evolving faster than ever. Midmarket retailers have embraced the benefits of composable commerce, and enterprises are following suit.
scalability
Cloud native applications scale with use and have guaranteed uptime.
flexibility and control
Unlock best of breed systems for your use cases.
low total cost of ownership
Save millions on implementation and licenses.
The old way of looking at re-platforming as a costly, complex endeavor is changing. Evolve, with its quick time to market and low cost of operation is the key to unlock this modernization.
lessons learned
Over the past years we have seen many examples of B2B companies re-platforming with Evolve. Common patterns are:
Urgency
Often pressing technical debt, or an end-of-life of one of the critical systems
Changing customer expectations
Customers are expecting the “B2C experience" on top of their additional B2B features
Lean implementation
Operational impact and costs need to be kept at a minimum to maximize margin
Mark van Loe, Head of Marketing, Sales & Digital, HBM MachinesIn order to become a major European ecommerce player for Tools & Machines, we need more flexibility and scalability of our technology stack. We selected Lab Digital with Evolve and haven’t regretted that decision since. With the help of Evolve we were able to kickstart our replatforming efforts and speed up the entire development process.
Alex Bloemendal, Manager eCommerce, Zeeman.comWe’re impressed with Evolve, which greatly sped up our replatforming initiative and showed results within weeks. The combination of a well oiled team with a solid technology foundation brought great speed and confidence that we could replatform in time.
Alexander van der Graaf, CBDO, knivesandtools.nlWe've been working with the amazing folks of Lab Digital for quite a while, and it has been quite the ride! Not only are they a stellar group of individuals, but they've been a driving force propelling our commerce platform to new heights. Thanks to their expertise we've smoothly launched new domains, with still a few coming up.
